PrepMatters

Branding + Design

PrepMatters

April 11, 2017

Research + Strategy, Digital Marketing + Content Development, Website Support


When DC Metro’s premier provider of academic tutoring services (and by premier—we mean they’ve tutored everyone including a U.S. President’s children) reached out to District Marketers, a period of strong growth at PrepMatters had begun to plateau.

PrepMatters Instagram

Situation

But they had big ambitions to continue growing their business over the coming years, eventually expanding into remote services. They just needed to figure out how to reach a wider audience and stimulate new interest in their services. That’s where District Marketers made a powerful impact.

How We Helped

  • Branding + Design
  • Digital Marketing + Content Development
  • Website Support

Solution

Leveraging PrepMatters’ academic expertise and quirky personality, District Marketers has taken PrepMatters to new heights of credibility and exposure. District Marketers became a tightly integrated part of their team, acting as their outsourced CMO. As active members of their internal team, District Marketers was able to run their marketing program for them—from designing a custom strategy to directing day-to-day execution.

Today, a new content-centric marketing strategy and search engine optimized website are driving new levels of visibility, prospect engagement, and revenues.

Results

  • 692% increase in website traffic from social channels
  • 60% increase in followers on social media
  • 212K impressions on content across social platforms